Fail Harder

Via Swissmiss: While visiting W+K Portland yesterday, I noticed this magnificent Fail Harder Mural, done by Wieden + Kennedy 12.

Over 100,000 thumbtacks were used over 351 hours to create this typographic mural that spells out Fail Harder, a message that underlines the importance of failure during the creative process. Absolutely fantastic. I would love to do something similar in my studio! Hat tip! (Make sure to watch the video below!